The company will develop and produce original content while providing services and strategies designed for a changing media landscape.
Producer and entrepreneur Graham Beer announced the launch of Graham Beer Media Inc., a Toronto-based production and strategy company bringing together original content, production services and media strategy.
Graham Beer Media will work with brands, organizations and creators to produce non-fiction stories and live experiences while building the media strategies and production systems that support them.
The company will also develop a slate of original documentaries and unscripted productions, driven by remarkable people and impactful formats.
Graham Beer’s vision reflects a shift in how media is created and who creates it. Organizations can become storytellers, creators can build businesses, and stories can bring communities together.
“The creators shaping the future will also become successful media companies,” said Graham Beer, President and Executive Producer of Graham Beer Media. “People are looking for compelling stories and high-quality entertainment they can connect with.”
There is an enormous opportunity to think differently about media—not simply as content you produce, but as something you build.
“We’re seeing the lines between entertainment, live experiences and business increasingly converge,” said Beer. “We want to help brands and creators form distinct worlds and turn fans into customers.”
Graham Beer Media is focused on the intersection of compelling creative, technical innovation and forward-looking business strategy, investing in the people and tools that will transform how stories are produced and experienced.
That emphasis on connection is also reflected in the company’s name.
“The name Graham means ‘home,’ and I’ve always believed the stories that stay with us often begin close to home,” said Beer. “They begin in the communities that shape who we are.”
Graham Beer Media builds on more than 14 years of experience that began with Cobourg Media, Beer’s locally focused production company. Since then, Beer and his team have produced content around the world for broadcast, streaming and social media, from capturing music festivals to reporting on major international events.
“Great stories can change how we see the world and each other,” said Beer. “We’re here to produce moments that matter and connect people through the power of story.”
For more information, visit grahambeermedia.com or follow Graham Beer Media on social media at @grahambeermedia.
